The Gufram Baby seat is not just furniture: it is a living tribute to the irreverent imagination of Keith Haring. Born from the artist’s Luna Luna project in the late 1980s, a traveling amusement park where art became interactive, Baby captures the vibrancy of Haring’s unmistakable visual language. Its bold and joyful design transforms a simple seat into a radical polyurethane chair that channels the artist’s playful Pop Art legacy. More than an object to sit on, Baby is a sculptural piece of cultural history that brings art directly into the home.

Material and Craftsmanship

The Baby chair is made of soft polyurethane and finished with Guflac®, Gufram’s signature coating that enhances both color intensity and surface durability. This combination creates a designer artistic seat that is simultaneously lightweight, resilient, and comfortable. The available colourways, blue and red, emphasize the pop spirit of the piece, aligning it with Haring’s iconic graphic palette. Each Baby seat is hand-finished, ensuring that every piece carries a unique artisanal touch while remaining faithful to the artist’s playful vision. The result is a vibrant, tactile, and highly collectible design object.

Dialogues Between Art and Radical Design

Although rooted in Haring’s Pop Art universe, the Gufram Baby is perfectly at home within the radical Italian design tradition. It resonates with the bold theatricality of Studio 65 x Gufram’s Bocca collection, as well as the experimental creations of Cattelan & Ferrari x Gufram. It can also be displayed in dialogue with eclectic collections like the Cactus coat rack, forming interiors that are both playful and culturally layered. In this way, Baby bridges worlds: Pop Art, radical Italian experimentation, and contemporary interior design.

A Cultural Artifact for Collectors

To own the Keith Haring Baby seat is to embrace a piece of design history that transcends categories. It is not only a Keith Haring inspired chair but also a manifesto of anti-conformist creativity that defies the distinction between art and furniture. Whether used in a home, a gallery, or a hospitality space, Baby injects joy, irony, and bold artistic energy. More than thirty years after its creation, it continues to embody the optimism and rebelliousness of Haring’s vision, proving that radical design can be both playful and profound.